The 5 essential TED Talks for CEOs

Posted by media on January 17, 2017 at 9:00 AM

With the motto of “Ideas worth spreading”, TED Talks are already very popular all over the world. Promoted by the non-profit organization with the same name, they date back to 1984, but it was in 2006 when its free distribution through the Internet made them global phenomenon.

TED talks deal with all types of topics, with the ultimate goal of expanding a deeper understanding of our world. To do so, prominent people in a certain field to new talents in the most varied disciplines share their reflections in sessions no longer than 18 minutes.

For example, TED Talks speakers include politicians such as Bill Clinton or Al Gore, musicians like Bono from U2, or stars from the tech world such as the founders of Google, Larry Page and Sergey Brin.

Due to the extraordinary proliferation of new talks around the world created under the TED brand, in this post we want to list five talks especially relevant for CEOs.

This post is also available in Spanish.

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Topics: Trends

The top 10 technological trends in 2017 according to Gartner

Posted by media on December 29, 2016 at 9:00 AM

During 2016, in this blog we have spoken about the fourth industrial revolution or the digital transformation from various perspectives. Both posts discussed technological trends that dominated the year we are about to bid ado to, but we will certainly continue talking about them in 2017 and in the coming years.

In sum, we could say that we continue moving forwards towards an increasingly interconnected digital world, and at the poles of that interconnected network there are no longer just people, but objects, services and content.

The interactions that take place in this great network is what the consulting company Gartner calls intelligent digital mesh - and forms the basis of their top 10 strategic technological trends for 2017. We review them below.

This post is also available in Spanish.

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Topics: Trends

The future is called 5G, and it’s much more than a change in number

Posted by media on November 8, 2016 at 9:00 AM

Mobile technology is advancing at such a pace that businesses and consumers often lack the information to fully understand how new developments can potentially transform their lives.

In the early ‘90s, data network access on wireless phones went from 1G to 2G with the birth of SMS, then to 3G with the ability to write messages, make calls and surf the Internet all on one device, and finally to 4G, which continued with 3G’s functions but at a faster speed. This evolution has been gradual and organic, with the increase in 4G’s processing speed as the highlight. However, expect qualitative changes when the 5G network emerges in 2020.

In this post we explain why 5G is set to revolutionize mobile communications. Rahim Tafazolli, director of the 5G Innovation Centre at the University of Surrey has referred to this technology as offering users "the perception of infinite capacity", a future goal offered by smartphones that still don’t work “fast enough”.

This post is also available in Spanish.

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Topics: Trends

Do the age-old ways of classifying a business by its industry still make sense in the digital era?

Posted by media on October 18, 2016 at 9:00 AM

The tendency to classify companies by sector has remained virtually unchanged for much of the twentieth century. The United States still governs ordinations dating back to the 1930s, and Standard & Poor’s Global Industry Classification Standard (GICS) still applies from when it was established in 1999 for distinguishing IT companies from financial, health or energy companies, at a time when boundaries between these and other sectors are actually becoming increasingly fluid.

In Spain, the sector classification set out by the General Index of the Madrid Stock Exchange (IGBM) associates technology with telecommunications, as if there were no technological companies already present in sectors such as finance, insurance or health.

In a new digital context, does it still make sense to stick to the  traditional classification of companies? Are there any alternatives?

This post is also available in Spanish.

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Topics: Trends

How can multinationals and startups work side-by-side?

Posted by media on October 11, 2016 at 9:00 AM

The battle to rise to the ranks of market leader has always affected traditional business and startups, but never before has one been pitted so directly against the other. Though multinationals are considered financially stable, they are often slow to innovate and extremely risk-averse. And while startups tend to operate in chaos and lean heavily on funding, they are far more adept at enduring in digitally disruptive climates - to the extent that they’re now taking pole position ahead of even well-established companies.

In order to have the best of both worlds, an entity would need to learn the lessons of its rival, with big business adopting innovative approaches like lean methodologies and/or startups snapping up talent from large corporates. There does however exist another more palatable solution, which is a win-win situation for all concerned: collaborative partnerships.

This post takes a look at the different requirements, approaches and advantages of such partnerships - for both startups and established enterprises.

This post is also available in Spanish.

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Topics: Trends